Successful launch of Collette Family Vacations prompts company to add more guaranteed dates02/01/2011 - The successful launch of Collette Family Vacations in December 2010 and early positive indicators has led the company to expand its departures and add more guaranteed dates. Guaranteed departure dates are dates in which Collette promises that a trip will operate on the day it is scheduled and will not be cancelled for lack of participation. This key selling feature is available across the company’s growing segment of tours which includes its mainstream Collette tours; as well as the Explorations brand of small group tours; and its long-standing Smithsonian Journeys Travel Adventures educational tours. Travel agents can confidently make the necessary arrangements for their clients and their families with the peace of mind that the departure date won’t change.
“Collette’s decision to enter the multigenerational travel market was based on market trends, specifically travelers in the 50-plus age range who wanted an affordable family vacation,” said Eric Welter, senior vice president of marketing for Collette Vacations. "We received such tremendous response to our family vacations launch that we have begun guaranteeing additional dates on the most popular family tours. Our heartfelt tagline of Explore the World Together - matched with our exceptional value of child rates at 30-50% off adult rates - is resonating with travel agents and their clients."
Collette Family Vacations comprises nine specially crafted domestic and international journeys for families, with child rates between 30 percent and 50 percent less than adult rates. The new brand is supported with its own micro-site and brochure.
Collette Family Vacations offers the ease and convenience of an escorted tour but is geared toward parents and grandparents traveling with children. Components of the new brand include family-friendly hotels and activities; and itineraries designed to keep all generations engaged.
While Family Vacations is its own distinct brand within the Collette family of brands, the advantage is that travel agents can utilize such shared services as:
• Complimentary roundtrip home to airport transfer service on all air-inclusive tours
• Commission on land, air, waiver and pre-sold options
• Guaranteed departure dates
• A sales force of over 60 District Sales Managers available to help you promote Family Vacations to your client base
• Industry-leading No Worries Cancellation Waiver that allows for a Full Cash Refund for cancellation right up to the day prior to departure
For more information, visit www.collettevacations.com and click on the family tours tab.
Collette Vacations is a family-owned business headquartered in Pawtucket, Rhode Island. For over 90 years, Collette’s team of travel enthusiasts has fulfilled millions of vacation dreams - offering 125 programs to destinations on all 7 continents. Tours range from small group tours, family vacations, educational travel, train journeys, river cruises and vacations that feature a Collette Foundation site visit. With knowledgeable, professional tour managers, an industry-leading cancellation waiver, and complimentary roundtrip home to airport sedan service on all air-inclusive tours, Collette Vacations makes seeing the world simple and hassle-free.